Sample weekly digest
LocalLead BC Weekly for roofers, week of Oct 13, 2026. SAMPLE / ILLUSTRATIVE.
SAMPLE / ILLUSTRATIVE ONLY. Every lead, business name and location on this page is made up for demonstration. Locations are block-level examples, not real properties. The signal types match the kinds of public records we plan to use.
This week at a glance (sample)
Storm watch (sample): A mid-week public wind warning pattern over the South Coast. Calls usually spike 48–72 hours after a gust event. It's a good week to have door hangers ready for streets where you already work, and to contact customers who have agreed to hear from you. Always check the official live alerts before acting.
- Permit activity: Lots of alteration and new multiplex permits in Vancouver, demolitions and rebuilds in Surrey, and a steady flow of building permits in Victoria.
- Competitor pulse (ReviewRadar, coming soon): Two watched roofing businesses showed rating dips this week (see below).
Leads (SAMPLE / ILLUSTRATIVE)
1. Building permit: roof alteration High roof fit
- Signal
- Permit: exterior alterations on garage and main roof
- Where
- SAMPLE: 1800-block E 6th Ave, Grandview–Woodland, Vancouver
- Value
- ~$13K–$25K band
- Why
- Roofing work is already permitted and the project is under way. There may be room for flashing, gutter or second-opinion work.
- Angle
- Offer a quick second look at flashing before inspection, by letter or a call to the contractor listed on the permit.
2. Building permit: new multiplex High roof fit
- Signal
- Permit: new multiplex
- Where
- SAMPLE: 4400-block, Kerrisdale, Vancouver
- Value
- ~$2.0M project
- Why
- The general contractor will award the roofing subcontract. Introducing yourself early beats waiting until framing.
- Angle
- Contact the builder's business line and ask about the roof package bid window.
3. Demolition: rebuild signal Medium roof fit
- Signal
- Permit: demolition of an older single-family house
- Where
- SAMPLE: 3200-block, Hastings–Sunrise, Vancouver
- Value
- n/a
- Why
- Teardowns usually become new builds within 3–12 months.
- Angle
- Introduce yourself to the builder now: “When you're awarding the roof, we'd like a shot.”
4. Surrey permit: residential Medium roof fit
- Signal
- Permit: single-family residential work
- Where
- SAMPLE: 1700-block, South Surrey
- Value
- ~$40K–$80K band
- Why
- A strong single-family market and a short drive for South Surrey crews.
- Angle
- Builder introduction with a fixed-price asphalt and ridge-vent package.
5. Surrey permit: new house Medium roof fit
- Signal
- Permit: new single-family dwelling
- Where
- SAMPLE: 16800-block 60 Ave, Clayton, Surrey
- Value
- ~$600K project
- Why
- Clayton issues a lot of permits, so there's volume roofing opportunity.
- Angle
- Offer the builder volume pricing for their next three roofs.
6. Victoria permit: renovation / suite Medium roof fit
- Signal
- Permit: suite legalization with exterior work
- Where
- SAMPLE: 500-block, Fairfield, Victoria
- Value
- ~$30K–$60K band
- Why
- Exterior openings and deck work often uncover roof-edge details that need repair.
- Angle
- Contact the contractor on file and offer an eave-line moisture check while the renovation is open.
7. Victoria permit: demolition Low roof fit
- Signal
- Permit: demolish duplex
- Where
- SAMPLE: 1700-block, Victoria
- Value
- n/a
- Why
- A rebuild pipeline for Island crews.
- Angle
- Meet the builder before the foundation goes in.
8. New Westminster permit: alteration Low roof fit
- Signal
- Permit: residential alteration
- Where
- SAMPLE: 300-block, Queens Park, New Westminster
- Value
- ~$20K–$40K band
- Why
- Older housing stock with steady renovation activity.
- Angle
- Contact the builder or contractor listed on the report about a site visit the same week.
ReviewRadar preview (SAMPLE, coming soon)
Competitor rating changes, last 30 days (fictional businesses)
| Business (fictional) | Area | Rating change | Suggested move |
|---|
| “North Shore Peak Roofing” (SAMPLE) | North / West Vancouver | 4.6 → 4.2, +8 reviews | Run general brand ads about storm-leak repairs this week. Never name the competitor. |
| “Island Shield Roofing Co.” (SAMPLE) | Victoria | 4.4 → 4.1 | Promote same-week inspections in Saanich and Langford. |
Outreach templates
Templates are for printed letters, door hangers and phone calls to builders' business lines. LocalLead BC doesn't provide email or SMS tools for contacting homeowners. Under CASL, you need consent before sending commercial emails or texts.
Template A: Builder / GC intro (letter or business phone)
Hi [Name],
We noticed the [City] permit for [project type] at [block / project]. We're a local roofing crew covering [neighbourhoods] and would be glad to price the roof package (supply and install) and hold our number for [30] days.
[Your name], [Company], [business phone], [mailing address]
Template B: Post-storm door hanger
Strong winds hit [area] this week.
We're offering a free exterior photo check of roofs and gutters on this street, with no obligation.
[Company] · [business phone] · [website / QR to booking]
Licensed and insured · [business licence #]
Template C: Neighbourhood letter (mailed)
Hello neighbour,
Coastal winters are hard on asphalt shingles. This month we're offering a complimentary 15-minute exterior roof check on [street / area], with no obligation.
[Company] · [business phone] · [website]
Use templates responsibly
- Mail, door hangers and in-person visits are not “commercial electronic messages” under CASL.
- Only email or text people who have given you consent, and always include an unsubscribe option.
- If you phone people, follow the National Do Not Call List rules.
Get a free sample for your area
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